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How does she hope to boost Broward businesses? Her plans for outreach include impacting other major markets
in Florida with positive messages about Broward.
“We want to drive the economy in a positive way,” she said.
“We want an economy that is competitive. We want to build “We have to think about how we work with other counties to
an economy that’s inclusive, so that everyone can participate, tackle regional issues,” she said, mentioning transportation,
no matter where they live.” infrastructure and housing, the latter a “big issue for everyone.”
“I would like to see kids have the opportunity to pursue higher She also wants to support tourism marketing for Greater Fort
education if they choose and come back to Broward to work” Lauderdale, noting, “We want people to see Fort Lauderdale
she said. as a distinct destination, outside of the branding for Miami, as
She added, “I want Broward to be a good place for people to a whole.”
live, to invest in and to grow, with a business community that Her overall goal is to strive for a sustainable economy with a
looks out for everybody’s success.” concern for the environment.
Building on the Established Assets of “I won’t be doing these things alone,” she said. “These are issues
Greater Fort Lauderdale the Executive Board has been talking about for some time.”
How will she build that? Norris-Weeks pointed to a She continued, “I’m in touch with the community in a way that
visioning meeting of Chamber leaders in January, as well as will help me serve both the business community and bring
implementing the plans that the Executive Committee has been a unique perspective in terms of what average citizens feel
working on for months. about the delivery of business within the community.”
“We’ll take a look at where we stand currently,” she said. “Together, we can deal with the issues that will help
“We’ll talk about the best ways to build upon the assets that launch our business community through innovation and
we’ve already established.” entrepreneurship,” she said.
“At the core of it, I think we’ll want to offer a message for a “I’m pleased to be the chair-elect and looking forward to
marketplace that brings people to the region,” she said. “We serving as Chair of the Chamber” she said. “It is a welcoming
need to think about how competitive we are compared to the and inclusive Chamber that is working hard to meet the
rest of the state.” current and future needs of the business community.”
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